Innovative Bike Shop Advertising

19Aug10

Bike, SHop, BErlin, advertising, innovative

Many people who love cycling, often love two things about it: the experience of riding and the beauty of the bicycle structure. A German bike shop in Altlandsberg (near Berlin) has capitalised on this in a recent PR stunt and transformed his shop’s ‘white canvas’ facade into a large-scale bicycle gallery art piece, by mounting 120 bikes on his walls. The co-owner, Christian Petersen, should be pleased with this advertising initiative, as it has been featured in online newspapers and blogs around the world in the last few days and should definitely attract the attention of locals too!

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2 Responses to “Innovative Bike Shop Advertising”

  1. Both clever and beautiful – works so well with the ivy as well.

    Really like your blog!

    • 2 hazler

      Ah thank you! and Yes in regards to the Bike shop image, that is pretty much what I thought as well 🙂


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